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You are here: Home / Archives for On-Site SEO

The Dangers of Oversimplifying Niche SEO

By Alysson

About two months ago I built a new website for a wedding planner in Houston.  This client also happens to be a friend of mine from high school.  Knowing what I did for a living, she reached out for some help improving their website and building a more professional & consistent online brand.  Of course, I was happy to help.  When I began the project their existing website didn't rank in any search engine for any keyword term other than their exact brand name. As is the case with many small … [Read more...]

Filed Under: On-Site SEO, Organic SEO, Shenanigans Tagged With: niche SEO, On-Site SEO

Choosing The Website Audit That Is Best For YOUR Needs

By Alysson

A website audit is an essential first step toward identifying the issues that may be causing your site to perform poorly in the organic results of search engines like Google, Yahoo! and Bing. You can't know where you're going until you know where you are. But before deciding who will conduct the website audit you should determine what your plans are for resolving whatever problems may be uncovered. The information contained within many a website SEO audit is a confusing mix of technical … [Read more...]

Filed Under: On-Site SEO, Organic SEO Tagged With: On-Site SEO, Organic SEO, seo audit, seo audits, website audit

The Jury Is Still Out On Headings…

By Alysson

Back on August 1st I wrote a "just wondering..." post regarding the importance of headings as they relate to on-site SEO efforts today - specifically H1, H2 and H3.  I didn't get much expert feedback, so I've decided to implement some real-world testing on an established domain to see if headings have an impact on the ranking of that site's home page. … [Read more...]

Filed Under: On-Site SEO, Organic SEO Tagged With: headings, On-Site SEO

Final Results of NOSNIPPET Testing

By Alysson

Well, the results are in.  Oilman was absolutely right - as if I ever doubted him for a moment!   The NOSNIPPET robots argument was not only preventing Google from generating a random snippet of text to use as the description within the SERPS, it appears to have been preventing a description from showing at all.  … [Read more...]

Filed Under: On-Site SEO, Organic SEO Tagged With: NOSNIPPET, On-Site SEO, robots argument

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About Alysson

I'm Alysson (a.k.a. "SEOAly") and I've been a member of the search marketing industry since 2006. In 2008 I decided to start my own business and begin offering affordable small business website design and search engine optimization services. Learn more about me…

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