Being a small business upstart often means also having a small marketing budget. As such, many small business owners find themselves in the driver's seat when it comes to developing their own marketing strategy - online or otherwise. The rise of Internet marketing has opened an enormous window of opportunity for new businesses to introduce themselves to the world...if you know how to take advantage of it. … [Read more...]
On-Site SEO & Keyword Research – Important to Small Business?
Websites are to small business success today what door-to-door sales were to the success of Kirby vacuums in the '80s. Despite the pop culture ribbing the company may now receive, their door-to-door sales efforts made Kirby Vacuum Cleaners a household name in suburban neighborhoods throughout the country. That marketing plan worked because of the consumer psychology at the time. … [Read more...]
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